Thinking MU is a sustainable fashion brand for the passionate and the non-conforming. For those who believe that life deserves to be enjoyed and, above all, respected. Born in Barcelona, Thinking Mu borrows the cool and laid-back qualities of the city. "Life is an attitude" is the brand's motto and each season they collaborate with local artists, illustrators, photographers and graphic designers to create playful imagery that reflects the brand's curiosity and sense of humour. A relaxed and carefree attitude distinct in their designs, radically contradicts the ultra-thoughtful manufacturing processes used to produce them. Collections are made from ethically sourced, 100% organic yarns, using certified biodegradable pigments and water-efficient processes to ensure a mindful approach.